Green Mountain Coffee Roasters
Capturing the feeling of Fall through elements that tickle the senses. Just like how a freshly brewed cup of coffee entices you.
Design, Storyboard, Styleframes, Animation
rezonate characterised the individual ambient settings of each of Green Mountain Coffee Roasters’ coffee fall flavors as a way to set the mood for their social media channels.
The approach was to create a world of awe and wonder through the elements of Fall, and hot coffee. Therefore each element was made sure to tickle the senses to transport the viewer into the sensations of Fall. To help experience how each variant tastes like, all ads are packed with their own visual elements, signifying the aroma they come in and the atmosphere they invite you to.